For BDRs in particular, getting people to respond and making sure they show up to meetings are...
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5 ways to use personalization to improve customer lifetime value (CLV)
Everything about the customer experience improves when you care about making it personal. You...
Should multiple employees use the same business texting number?
When you’re part of a small team or business, it’s not unusual or wrong to want a single...
Automate your lead nurturing and keep it completely personal
You’ll never remember to follow up with every prospect or customer at the exact right time....
The most effective business texting strategy is a human one: 5 text messages examined
You and your team may find some success with mass texting and outreach, just like businesses do...
Ask it again: Why don’t my text messages get more responses from customers?
The list goes on and on for reasons why customers don’t respond when you send them messages....
Why businesses ditch short code for conversational texting
The 5- and 6-digit short code numbers and 10-digit long code numbers provide businesses with...
Sell like a human: 5 tips for successful upgrade conversations with customers
You never want your customers to feel like money machines instead of, you know, people. But that...
Conversational messaging KPIs that your sales team needs to track
What communication-related KPIs do you track for your sales team? With email, you likely care a...
Common sales actions that result in under-nurtured leads and low growth
I hit an important landmark in my life a couple summers ago — the planters that I bought for my...
Sales teams: Increase appointment show rates in 3 easy steps
Just three steps? Can it really be that easy to increase appointment show rates? Yes and no....
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